The Company encourages sustainable development with responsibilities toward society, environment and all stakeholders which is in accordance with company’s vision and is divided into group activities as shown below.
1. Equitable Business Practices
The Company strives for legitimacy practice, and performs its duties with honesty and straight forwardness under the Company’s rules and regulations and performs the business ethics in all its activities and decision makings of the Company.
2. Anti-Corruption
The Company recognizes the importance of fighting corruption. The policy against corruption lays out the Company's practices even more clearly, and rejects corruption in all forms. It also builds awareness and promotes the values of integrity and honesty, as well as makes the fight against corruption part of the corporate culture. Anti-corruption efforts fall under supervision, control, risk management and internal control systems that help prevent corruption more effectively.
3. Complying with Human Rights
The Company stresses the importance on complying with human rights by adhering on its business practices to be in accordance with human rights which is the basic rights of all human beings who are born with equality with the same honor, and privilege without deprivation or non-allowance of any special rights, or any discrimination due to their differences on races, nationalities, religions, sexes, color of their skins, ages, languages, or educational institutions, and including other items unrelated to the discrimination on human rights.
4. Fair Treatment towards Employees
The Company recognizes the importance of human capital, which is the most important factor that will drive the organization towards its goals. The Company has thus laid out a plan to enhance and develop its human resources as follows:
- The annual operational plan and budget have been clearly specified and arranged accordingly. Human resources development is divided into 3 levels i.e. Organization Development, Career Development and Training Development. In 2017, there are altogether 11 training courses of 29 classes, which can be separated; in-house training of 197 hours and external training of 428 hours, totaling 625 hours. The Company also holds training programs as required by law: 1) General Safety for Employees and New Employees (5 classes); 2) Security Officials in Executive Management (1 class); 3) Security Officials in Supervision (1 class); and 4) Basic Fire Extinguishing (1 class).
- Arranged annual health checkup for employees, with an appropriate health checkup program, and negotiated with the hospital to provide added screening programs to employees at a special price. Also, coordinated with the hospital to bring the checkup program to the Company’s premises.
- Allocated staff welfare benefits such as medical expenses through life insurance and group accident insurance plans, and other financial assistance such as for an employee’s funeral; death of an employee’s father, mother, child or lawful spouse; employee’s marriage; and employee’s ordination etc.
- Announced policy on safety, health, and environment in the working place by arranging all levels of employees to join in many levels of safety levels. This is to move its safety policy to be more substantially viable and correspondence with related laws and safety standards.
5. Responsibility to Customers and Consumers
The Company intends to create, produce, and distribute quality goods and services; this includes media productions and all forms of entertainment to continuously satisfy customers of the Company, as well as engage service departments to oversee, clarify doubts, and solve problems for customers. The Company welcomes the return of all types of products if they are found to be defective, do not meet quality requirements, or cause problems once they have been used.
6. Caring for the Environment
The Company promotes and builds awareness among staff about conservation and prudent and efficient use of resources and energy, as well as continuously creates and supports activities that benefit the preservation, conservation and use of natural resources, the environment and energy. The Company also promotes campaigns that raise awareness and recognize the benefits of shared values and efficient use of resources; this includes saving electricity by shutting off the air conditioning 30 minutes before the end of the work day, ceasing to use the middle tube in lighting fixtures comprised of 3 tubes, and saving water by having staff check for leakages each day. There are also measures to conserve energy in other areas of the workplace, including the use of both sides of a piece of paper, and a plan to implement additional energy efficiencies such as a campaign to encourage employees to use the stairs instead of the energy-consuming elevators. Additionally, signage posted at various points reminds employees to turn off the lights during lunch breaks.
7. Development of a Community or Society
The Company adheres to conduct its business for benefit of the economy, society and environment with consideration on its duty and responsibility towards the country, society and environment as well as operating and controlling its business completely under the scope of laws and other related regulations. This also includes determination in driving trend for the quality development of society and environment on its own and by cooperation with the government and community. Responsibility towards society and environment must wholeheartedly and continuously be promoted to all levels of employees into becoming good and valuable citizen of the communities and society. Supports are to be given constantly to employees for participation in various activities for the communities and society in establishing good corporate culture in future. In 2017, the group of companies conducted the following CSR activities to demonstrate responsibility for society as follows:
In remembrance of His Majesty King Bhumibol Adulyadej the Great, artists of RS (Public) Company Limited such Goong Suthirat Wongthewan, Ying Thitikarn RSiam, and Bew Pongpipat RSiam sang “Rak Por Mai Mee Wan Por Piang” along with the Public Relations Department’s band as part of the performances for the Royal Cremation Ceremony.
The Social Welfare Council of Thailand joined the Miracle of Life Foundation to host “Miracle of Life Foundation Commemorates the 13th Anniversary of Pol. Ltd. Khun Poom Jensen” as a volunteer event for the public benefit. Activities included tree maintenance and planting at Wachirabenchatat Park (Suan Rot Fai) with actors from Channel 8, led by Iang Sittha, Nan Krittaporn, and Tanya RSiam as volunteers.
Artists from Channel 8 and RSiam music label, led by Bowling Pridsana Kamphousiri and Lada RSiam, joined the press conference for the “Stop Jaywalking, Start a Culture of Safety on the Street” event, organized by the Ministry of Culture and Don’t Drive Drunk Foundation, at the Rachathewi Room of the Asia Hotel Bangkok. They helped to spread awareness of safety on the road during the festive season.
COOLfahrenheit, led and represented by Managing Director Prinn Muensuksaeng along with COOLJ Pipe Paworn Kijjaroenkarnkul, presented the proceeds from “Cool Degree Listen Well, Do Good” of 200,000 baht to Deaf Thai Foundation to support the purchase of hearing aids for impoverished deaf students.
Mungkorn Paphawin Hongkajorn, Goodwill Ambassador of the Thai Society for the Prevention of Cruelty to Animals (TSPCA), and Nan Krittaporn Hanyothin with Dr. Sathit Pratchaya-ariyakul, Acting Secretary General of the Society, stepped in to help stray dogs and cats that suffered from lack of food after the flooding in Hua Wiang, Sena district. They donated 90 crates with 7,560 cans of dog and cat food to the Livestock Office in Ayutthaya to help the animals affected by floods.
Representing Channel 8, actors Iang Sittha, Bowling Pridsana, and Nachad Kaviyanat volunteered in The “Nam Phra Thai Phra Racha Than” project organized by the National Council on Social Welfare of Thailand under Royal Patronage. They swept and cleaned the streets and distributed food in the Suan Ngoen community to honor His Majesty the King and Her Majesty Queen Sirikit (Rama 9).
The “Channel 8 Ruam Jai Chuay Isan” project with the Department of Disaster Prevention and Mitigation of Udon Thani and Khon Kaen helped Isan people affected by floods. They were joined by celebrities from Channel 8 and the RSiam music label.
Bowling Pridsana Kamphousiri and Alice RSiam presented donated funds from Thai people, who came together to donate via “Channel 8 Ruam Jai Chuay Isan Relief”, to Gen. Chatchai Sarikulya, Minister of Agriculture, to help and mitigate suffering for the people of Ubon Ratchathani.
Dr. Ong-art Singlumpong, Senior Executive Vice President of Channel 8, along with Channel 8 actors, visited and helped flood victims in Phon Na Kaeo district, Sakon Nakorn province. They brought over 400 bags of consumables, as well as monetary donations from fellow Thais, donated through the “Channel 8 Ruam Jai Chuay Isan” project, of 200,000 baht. The funds were handed to Maj. Gen. Sukpatsorn Suksaroi, Commander of the 29th Army Precinct, Camp Kist Sivara, Sakon Nakorn.
Ble Pathumrach RSiam invited everyone to make merit for fathers and donate blood at the National Blood Donation Center of the Thai Red Cross under the project “Do Good For Father by Donating Blood” to help fellow humans, especially during the holiday season when accidents often occur; the blood reserves must be at least 2,500 to 3,000 units per day.
Awards Received in 2017
LeeShare Wiyada Peerarattakun from the Channel 8 Morning News program received a Ganesha Award for Outstanding Female News Reporter from the Broadcast Journalists Association of Thailand at the 5th National Radio and Television Ganesha Awards 2017.
Bew Kalayanee RSiam was given a plaque from Mr. Nipon Petchpornprapas, Consulate General, New York, as “A Person who Benefits Others” from the Ministry of Social Development and Human Security. She also performed in the First Annual Gala Ball 1-year anniversary of the Thai American Society of New York in New York, USA.
Kratae RSiam won a Female Thai Country Singer Award for the song “Ror Pi Ti Baan Nok” at the “Petch Nai Paeng” awards ceremony of 2017, dubbed the “National Thai Language Day”, organized by the Office of Literature and History and the Fine Arts Department.
Mod Napaphat Wattanakamonwut and Iang Sittha Sapanuchart from Channel 8 received a plaque from HRH Princess Soamsawali as presenters for the campaign to refrain from alcohol during Buddhist Lent, to promote awareness of the harms of drinking alcohol and National Anti-Alcohol Day 2017, by the Department of Disease Control, Ministry of Public Health.
Ble Pathumrach RSiam earned an award on World No Tobacco Day 2017 as a presenter under the theme “smoking is evil and destroys development” from the Department of Disease Control.
Channel 8 stars, news anchors and RSiam artists, led by Ble Pathumrach RSiam, Jean Gaewalin Sriwanna, Bos Puttipong Klamjeenpanuwong, and LeeShare Wiyada Peerarattakun received Awards for Thai Artists for a Smoke-Free Society 2017 from the Network of Thai Health Professionals Against Smoking at the Chalerm Prakiat 50 Years Building of the Medical Association of Thailand. The awards recognized their work as role models, encouraging youth to stay away from smoking.
Channel 8 news anchor LeeShare Wiyada Peerarattakun from Morning News program, Duay Phakaphong and Naz Teekamporn from “Pak Tong Dong Ru” won the Best News Award for 2017 from the Daily Mirror newspaper at the meeting center of Chulabhorn Research Institute.
Naz Teekamporn Youkamnerd, presenter of business news from the show “Morning News” on Channel 8 and “Pak Tong Dong Ru”, was awarded the Petch Nam Ekkarat Nao Dee Award for Outstanding Individual Achievement for adding value to Thai society from the Support and Development of Thai Society Project of the Thanying Chantorn Charatsri Yugala Foundation.
Ja RSiam won “Best Female Folk Singer of the Year 2016” from the 6th Daradaily The Great Awards.
Kratae RSiam and Jean Gaewalin Sriwanna won recognition as “Buddhist Ambassadors, Makha Bucha Day 2017” from Chao Pra Khun Somdej Phra Puttha Jahn of Wat Trai Mitr who presided over the ceremony that was organized by the Association of Buddhist Artists of Thailand, National Buddhism Office, Ministry of Religious Affairs, and Ministry of Culture to honor Thai Buddhists who contribute to charitable causes.
8. Innovation and Spreading Innovation, Operating with Social, Environmental, and Stakeholder Responsibility
The Company does not stop in its search for new businesses that build on and expand the existing business, amidst changes that occur in each era. The Company is ready to adapt, and leverage the strengths of its existing personnel and resources for maximum benefit. It also introduces new technology and innovation to create the greatest value. This can be seen from the emergence of its new Health and Beauty business. The Company has been inspired to produce innovative global health and beauty products as well as to develop products to meet the needs of consumers, providing them with the best quality of life. The Company wants Thai people to have equal access to technology on a global level. The team, working with partners from research institutes abroad, produce goods for each brand under the Lifestar Company Limited.
